Dexter Yager died on January 6, 2019. He was 79 years old. Some of you have emailed, asking me to write about Dex but his passing hit me pretty hard and it is difficult to capture his extraordinary life in a few words.
Dexter was the world’s greatest networker and one of its greatest dreamers. He was also one of the greatest Christian evangelists of his generation, and that includes Billy Graham.
From humble beginnings to friendships with presidents, Dexter never forgot his roots and always looked for others he could help inspire to follow him up the ladder of success. His greatest joy was in reliving his own success through someone else who had turned their life around.
It was my privilege to write many of his books, including his first, “Don’t Let Anyone Steal Your Dream.” And to see the beginnings of his massive worldwide “tape business.” At the time, it all took place on a pool table in the basement of his Charlotte, North Carolina home. There, his daughter, April, was tasked with running copies on a cheap Wollensak duplicator with a couple of additional slaves. It would soon become a multi-million dollars business.
Dexter loved seeing his own story repeated in others and would spend endless hours coaching and encouraging anyone who was willing to follow his advice. This led to coliseums full of thousands of people. On any given weekend, many of the largest hotel ballrooms in America would be filled with Dexter’s “distributors.” And soon the world. It’s very possible that Dexter Yager helped produce more millionaires than any other person alive.
Dexter, and his wife, Birdie Yager, were devout Christians and used their large Stadium-coliseum events to share their faith. Yager “altar calls” ran into the hundreds of thousands. At first this was criticized and met with resistance but soon it became a staple of international events that filled the largest venues in the world. After trial and error, other large American motivational events followed suit, bringing on a religious chaplain as part of their regular weekend program.
At one time, I had a contract with Bantam Books to write his story. This led to long interviews with Dexter, with him reliving his remarkable story.
I will read through these pages and find some great “Dexter stories” and share them in the months to come.
“Good bye Dexter Yager. You are admired and loved by so many of us whose lives you touched for the better. You will never be forgotten.”